Published: Fri, September 14, 2018
Industry | By Terrell Bush

Apple iPhones get bigger and pricier, Watch turns to health

Apple iPhones get bigger and pricier, Watch turns to health

It's the biggest iPhone ever, with a whopping 6.5 inch display (up from the 5.8 inch screen on the XS model).

Yesterday's Apple keynote was surprising in that it only featured new iPhones and a refreshed Watch, and no accessories for these products.

"We are going to take iPhone X to the next level", chief executive Tim Cook said.

The pair have a similar design and features to the existing iPhone X - including its much-hyped Face ID unlock system - with a few key additions.

Powering the devices is the A12 Bionic, Apple's latest generation of A-series processors that are considered to be the industry's first 7nm chips.

The XR supports Apple's unique dual-SIM solution, which uses one physical and one embedded SIM. The prices for the iPhone Xs Max are a little higher, at £1,099/$1,099, £1,249/$1,249 or £1,449/$1,449.

The latest Apple Watch version unveiled Wednesday is pushing the health envelope even further - in particular by taking electrocardiograms, or EKGs, on the device, a feature given clearance by the U.S. Food and Drug Administration, Apple said. That's the magic of aspect ratios: The XR's screen is taller and narrower and goes right up to the edge of the phone, with the infamous notch at the top, so Apple can quote 6.1 inches while making a physically smaller phone.

The iPhone Xs, like its predecessor, has a screen that occupies nearly the entirety of the phone's frontage.

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As for the iPhone Xr, you get a choice of 64GB, 128GB or 256GB of storage. Battery life in the new watch remains at 18 hours, meaning it needs a daily - or nightly - recharge.

The iPhone XR will come in six colours: white, black, yellow, blue, coral and a special Product (Red) edition from the off.

The iPhone XR starts at $749 Dollars, which we anticipate translating as £749 and will be available to order from 19 October.

The new Apple Watch will start at $399 and be available on September 21.

The iPhone XS and XS Max will be available to pre-order on Friday September 14, and ship Friday September 21 in the USA and other countries. The XS will set customers back $99 while the XS Max will cost $1,099.

Apple itself has been a supporter of the technology, including its Apple SIM standard in the iPad Air 2, and using an embedded SIM for the LTE variants of the Apple Watch.

At 40mm and 44m, the two variants are slightly larger, but thinner, than the previous iterations that measured 38mm and 42mm. The edges are noticeably rounder, though it still retains the square look. Highlights of the new timepiece are its significantly larger screen options, twice-as-fast processor, new sensors, and watchOS 5. It's "Digital Crown" scroll wheel now has haptic feedback by default when navigating through menus, and its speakers now produce 50% more volume than the Watch 3. Here all you have to do while wearing the watch is to touch the crown - which serves as an anode and closes the loop created across your arms and heart.

Apple aficionados in the Middle East will not have long to wait before they get their hands on what the company are calling the "most lovely and advanced" iPhones.

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