Published: Tue, July 10, 2018
People | By Leon Thompson

YouTube spends $25 million to fight fake news

YouTube spends $25 million to fight fake news

In February, for example, a YouTube video suggesting that one of the high-school students who survived the mass killing in Parkland, Fla., David Hogg, was an actor hired by gun-control advocates briefly became YouTube's No. 1 trending video.

Robert Kyncl, YouTube's chief business officer, said YouTube isn't trying to fund specific news coverage - rather, the grants are about seeding "long-term sustainable skills" for web video.

Many people want, value, and trust local news.

YouTube said it would expand its support team for news publishers, and provide additional sources and context on breaking news.

Users watching "videos on a small number of well-established historical and scientific topics that have often been subject to misinformation" will be presented with a brief contextual summary from sources such as Wikipedia and Encyclopædia Britannica. The company today is announcing a handful of features to combat the same issues on YouTube.

It's harder to produce accurate and informative videos in the same time frame, so something Mohan called "a new information panel" will appear at the top of search results around developing news stories.

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"It will add a short preview of news articles in search results on YouTube in the U.S.in coming weeks that link to the full article during the initial hours of a major news event". These tests are being run in 25 markets across the US and Google says that local news has gotten "strong engagement" so far.

"We " re establishing a working group with news organisations and experts from around the world to help us develop new product features, improve the news experience on YouTube and tackle emerging challenges", said Neal Mohan, Chief Product Officer at YouTube, in a blog post late on Monday.

Already available in 17 countries including the U.S. and UK, YouTube's Top News and Breaking News will display videos from known news sources in relevant search results for the former, and as a section on the home page in regards to the latter.

As part of YouTube's recent initiative, the company pledged $25 million to support journalism expertise and publishers on the platform. "Authoritativeness is essential to viewers, especially during fast-moving, breaking news events, so we've been investing in new product features ..."

As part of the partnership with MediaWise, six YouTube creators - including John Green, Ingrid Nilsen and Mark Watson - will be creating videos meant to raise awareness about digital literacy and help educate teens about identifying legit sources of news and information.

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